You did read our first #StuffTeaPeopleLike blog, right?!

You did read our first #StuffTeaPeopleLike blog, right?!

Greetings, Tea People!

We have so enjoyed our time discussing on our blog and other social media outlets (Facebook, Twitter), our initial list of Stuff Tea People Like. It’s not in our interest to pigeon hole all of you, but it is very much in our interest to make you laugh at yourselves, and some perfectly cliched things relating to tea. Don’t forget, of course, that we recognize that any effort to truly generalize you is wasted on your smart, attractive uniqueness. We were most fond of a respondent who said, “I feel like I don’t like about half of these. I’m a special snowflake!” Well put, Lisa. On the other hand, if we’ve truly nailed any of you with every single item on this list, well, we’re impressed with ourselves and (mostly) you for being a tea drinking cliché through and through. (And maybe we owe you free tea for that? If it’s true, let us know! We might need photographic proof, though. Somehow.)

Some of you wrote incredibly detailed responses to our first list, and we’re delighted to have engaged you in such fun conversation. Can we keep it up, we wondered?

And so, we now present a continuation of our list that many of you have helped us with! Reading your comments made us laugh, and so we’re trying to give people credit for what they’ve contributed. Why would we bother to continue the list? Well just look at the first item on this continued list …

(Even more) Stuff Tea People Like

59. Making lists

On a perfect day, our first list goes like this: 1. Get a piece of paper. 2. Start to compose a list. 3. Cross first two items off list. 4. Cross off third item. 5. Feel satisfied and brew a cup, because now that we’ve accomplished something, it’s tea time.

60. The beach in winter

60. So peaceful. So deserted. All that's missing is a mug of tea in your mittened hands. #StuffTeaPeopleLike

60. So peaceful. So deserted. All that’s missing is a mug of tea in your mittened hands. #StuffTeaPeopleLike

Thanks to Melanie for this one. Yeah, yeah, we know the beach has serious allure in the summertime. But in the winter? Well, it’s still beautiful, sometimes tempestuous, and there’s nary a guy in sight who shouldn’t be wearing a Speedo (but for some reason is anyway.) In fact, there are hardly any people around at all, leaving all that beauty just for you, a quiet walk and a thermos of tea. Oh man. We’ll start planning our next winter vacation now.

61. Antiques Roadshow (thanks, Kathleen S.)

62. International markets (good one, Terri Cole.)

63. Serving as a docent at art galleries, heritage gardens and small palaces (Cheers to that, Catherine.)

Who cycles? WE-Cycle! A friend checks out the new bike sharing program in Aspen. #StuffTeaPeopleLike

64. Who cycles? WE-Cycle! A friend checks out the new bike sharing program in Aspen. #StuffTeaPeopleLike

64. Bike sharing programs

Two leaves tea company™ is just down the road from the glamorous mountain town of Aspen, Colo., which just last week became the 27th place in the United States to have its own bike sharing program, called WE-Cycle. In fact, we love biking so much (don’t forget — that’s how our CEO gets to the office every day) that we’re one of many community sponsors for the program. That means now Aspen visitors can rent a bike for a short trip, like heading to a concert at the Aspen Music Festival and School, for a lecture at the Aspen Physics Institute, or just for a short across-town errand. Ditching a short trip in a car for a short, scenic and *fun* trip on a shared bike? #StuffTeaPeopleLike to a T. (Or would that be to a “tea”? See the next item on our list.)

65. Being punny, but not to an annoying extent

66. Naps (That one’s for you, Darrah.)

67. Trying new types of tea that you haven’t had before (Nancy Janda is so right about this.)

A book, some tea, and happiness implied. Obviously. #StuffTeaPeopleLike

68. A book, some tea, and happiness implied. Obviously. #StuffTeaPeopleLike

68. Reading

We think this one is important enough that as much as our last list referred to books and reading culture, we weren’t clear enough, as Katelynn Robinson pointed out. So let’s be emphatic about this: Tea People love love LOVE to read. All the plush chairs (No. 39), avant garde light fixtures (No. 28), and rainy, miserable afternoons (No. 2) in the world wouldn’t be quite as nice if they didn’t pair as nicely with our love of reading.

69. Tea from non-mainstream brands (you’re after our very hearts and souls, Diane.)

70. Lemon curd (Erin Tuzuner knows what’s up with this.)

71. Aprons (Made us laugh because it’s so true, Sarah K.)

TV show host most likely to be spotted sipping tea. Right? #StuffTeaPeopleLike

72. TV show host most likely to be spotted sipping tea. Right? #StuffTeaPeopleLike

72. Christopher Kimball on America’s Test Kitchen

As Laurie B. noted, he wears a bow tie. And we all know how Tea People feel about bow ties, don’t we? (See #StuffTeaPeopleLike No. 14) But fashion choices aside we of course wondered if Christopher Kimball could be our bow-tie wearing, wizard-in-the-kitchen tea-drinking superhero. And then a little research (ahem, Googling), revealed that his wife drinks tea every day. We knew there was something we liked about him.

73. Tea-flavored ice cream

Ah yes, this addition to the list by Langiean reminds us of our own adventures in creating tea-flavored ice cream , which you can check out here and here. Now that was a good time, because when you’re truly experimenting with tea and ice cream, you get to have a lot of both cream, sugar and tea around your house, and that makes your house kind of like heaven. (ps: If you’re going to try this at your house, don’t miss out on Mountain High Chai or Alpine Berry ice cream. Ohhhhh yeah.)

We've hit the Union Jackpot, if you will. #StuffTeaPeopleLike

74. We’ve hit the Union Jackpot, if you will. #StuffTeaPeopleLike

74. Anything decorated with the British flag

75. Dining at a Chinese restaurant, where tea will be served

(An excellent point, Corinne T. That’s how many casual tea drinkers first discovered the wonders of Jasmine tea.)

76. Shortbread

This is where we’re going to do some shameless self-promotion; but for a good reason. We can’t stop eating this stuff, and we want you to discover it too. Afternoon tea time will never be the same until you’re dipping a piece of Biscottea into our tea.

Posted in English style tea, Green Tea, News from two leaves tea company, Products from two leaves and a bud, Recipes with Tea | Tagged , , , , , , , , , , , , | Leave a comment
Self-explanatory. #StuffTeaPeopleLike

Self-explanatory.
#StuffTeaPeopleLike

Does anyone remember that blog “Stuff White People Like”? It always made us laugh, self-stereotyping through gentle jabs. During a recent meeting, Marketing Coordinator Christy Garfield and I were brainstorming so hard that our ears were emitting smoke and we decided we needed a blog post that was our own variety of stereotyping our beloved tea lovers.

In fact, “tea” was No. 13 on that list of Stuff White People Like, which was discontinued in 2010. The description included this gem, “If you find yourself in a situation with a white person, acceptable things to say include, ‘I’m really into tea right now,’ or ‘my favorite thing is to get a nice cup of tea and curl up in a chair with a good book.’ But do not remind them about the role of colonialism in tea, it will make them sad.”

Let’s take it a bit further, shall we? We’re not here to generalize but … well, actually we are here to generalize, because that’s what a stereotype is all about. We are well aware that tea fans come in all colors, shapes and sizes — just check out our own fans (that’s you). You might be 70 percent women, we estimate, but you’re also men who are relatively rabid about ordering our tea in 100-sachet packs and spreading the word about two leaves™ tea on Twitter. And we love you all.

So here goes; and while we fully expect you to laugh with us and disagree with us, we also hope you’ll share your own items that Tea People Like in the comments, or on social media. Use #StuffTeaPeopleLike on Twitter, and maybe we’ll start a revolution. (A very quiet revolution. We don’t think tea people like noise.)

Stuff Tea People Like

Tea? Suddenly cool? Yes indeed. Thanks, Downton Abbey. #Stuffteapeoplelike

1. Tea? Suddenly cool? Yes indeed. Thanks, Downton Abbey. #StuffTeaPeopleLike

1. Downton Abbey

Seems like every time we post something regarding drinking tea and watching Downton Abbey, our Facebook Insights (the little graph that shows us how many people “liked” and commented on something we posted) goes through the roof. But quite frankly, we can’t blame you — the show, while definitely a high-class soap opera, has made drinking tea cool again. And for that, we owe show creator Julian Fellowes a solid.

2. Rainy, miserable afternoons

4. You know you love this. #StuffTeaPeopleLike

4. You know you love this.
#StuffTeaPeopleLike

3. Birds (mostly as a design motif)

4. Tea cozies, especially stylishly handmade cozies for tea cups

5. Photos of other people drinking tea, but not themselves

We can’t tell you how much free tea we’ve tried to give away to our fans by asking them to take a picture of themselves drinking tea for our Facebook page, and yet almost no one enters contests like those. They’d much rather hit the “thumbs up” button on a photo of someone else drinking a cup of tea, or post a photo of one of our sachets in their favorite mugs. It’s okay that you’re shy. We think that’s cute.

6. Free tea

On the other hand, anytime we hold a simple trivia question contest online, you all come out of the woodwork. Again, no one’s blaming you. Free tea is fabulous, no?

7. Stationery and fountain pens

8. Electric tea kettles

Multitasking at its best. #StuffTeaPeopleLike

9. Multitasking at its best.
#StuffTeaPeopleLike

9. Finding other uses for tea bags

De-puffing eyes, cleaning windows, composting, whatever.

10. Organic honey

11. Not being tan

Tannin, not tanning.

12. Used book stores

13. Sweaters

Bonus points for cardigans.

Tall, dark and dorky. #StuffTeaPeopleLike

14. Tall, dark and dorky.
#StuffTeaPeopleLike

14. Bow ties

15. Indie films

16. Pinterest

Not long ago, we welcomed a new staff member, Chloé Burton, who is now our marketing associate. Chloé is the exact member of the Millennial Generation that we needed doing things like creating and managing our Pinterest page, and as soon as we connected Chloé’s creative energy for Pinterest with Facebook, all bets were off. This girl posts one cute image of a beautifully drawn teapot she’s found online with clever wording like, “Blood, sweat and tea”, and 73 people hit the “like” button on Facebook, while 26 people share the image with their friends.

17. Anything infused with green tea.

Chocolate, vodka, jasmine rice, you name it.

16. Exactly. #stuffteapeoplelike

18. Exactly.
#stuffteapeoplelike

18. Yoga

19. Farmers Markets

20. Ballet flats

21. National Public Radio

22. Book clubs

23. Expressing interest in knitting but not necessarily doing so

24. Tea houses and tea rooms of any sort

25. Poetry contests

26. Sarcasm

Remind us to combine a poetry contest with some sarcasm sometime, would you?

27. Handmade mugs

28. Avant garde light fixtures

23. We promise this is not a staff photo. #stuffteapeoplelike

28. We promise this is not a staff photo.
#stuffteapeoplelike

29. Chacos

 They’re damn comfortable. And forget saving them just for river trips, tea people love them in chilly weather with … socks. Tea People sometimes eschew fashion.

30. Any and all facts about how good tea is for you

31. Cocktails made with tea

31. Cucumber sandwiches with the crusts cut off, and scones

32. Vintage clothing, but not “Thrift Shopping” à la Macklemore

(We know some Tea People aren’t going to get that, so we provide you with this link.)

 

The MAN. His tea. #stuffteapeoplelike

33. The man. His tea.
#StuffTeaPeopleLike

33. Ordering Earl Grey like Captain Jean-Luc Picard did on Star Trek: Enterprise

“Tea. Earl Grey. Hot.”  (Click on that to watch greatness in action.)

34. Loose tea and all its accoutrement — scales, filter baskets, small puddles of tea on your desk.

35. Instagram

36. Fancy socks

37. Hostess gifts

38. Blogging

39. Plush chairs

40. Umbrellas

41. Tom’s of Maine toothpaste

You're welcome. #StuffTeaPeopleLike

42. You’re welcome.
#StuffTeaPeopleLike

42. Pictures of cute pets and teacups

(Preferably cute pets sitting in teacups)

43. Portland but not Seattle

44. Baking bread

45. Becoming a self-designated member of the grammar police

46. Real Simple magazine

47. Being asked, “How do you take your tea?”

As opposed to, “Whatdaya want in it?”

48. Etsy

Especially that mug with a drawing of Lionel Richie that says, “Hello … is it tea you’re looking for?”

 

This blogger's cabinet. I see I'm out of Assam. #StuffTeaPeopleLike

49. This blogger’s cabinet.
#StuffTeaPeopleLike

49. Having a designated tea cabinet/drawer that preferably overflowing — bonus points if it’s primarily two leaves tea™

50. Audio books

51. Gardening

Especially while in floppy hats and if vintage teacups are used as planters.

52. The Breville One-Touch Tea Maker

Oh man, you’ve gotta watch the video here. (Don’t watch it if you don’t have $250 to spend on a high-tech tea maker. Do watch if you want to hear someone pronounce “aroma” like “aromer”.)

This one's a bit of a mystery. #StuffTeaPeopleLike

53. This one’s a bit of a mystery.
#StuffTeaPeopleLike

53. James Franco

This one is hard to pin down. Is it because James Franco appears in so many weird, indie movies? Is it that he’s a hard worker who appears in movies while teaching at NYU and scheduling a regular gig on a soap opera? We think he’s just your type. Sometimes.

54. Drinking tea with weird names like Pu-ehr or Oolong.

You know you sound cool ordering up a Lapsang Souchong.

55. Gourmet chocolate

So wrong, but so right. #StuffTeaPeopleLike

56. So wrong, but so right.
#StuffTeaPeopleLike

56. Ironic fancy teacups

57. Cupcakes

58. Gently pointing out their own opinions

Tea People don’t yell, do you?

 

Come on, commenters — what else ya got?

 

 

 

Posted in English style tea, Green Tea, Herbal Tea, Iced Tea, News from two leaves tea company, Organic Black Tea, Tea Education | 28 Responses

This month we were chosen to receive an award from a locally based magazine, Edible Aspen! We’re being called out as “Local Heros” in the Beverage Artisan category. These awards are given out based on votes online, which means that people who live around here and read Edible Aspen really did go online and vote for us. Here’s a link to the piece that spells out the award and what it means.

Edible Aspen Spring Issue - honoring local heros

Edible Aspen Spring Issue – honoring local heros

Maybe you’ve heard of the Edible Communities publications — they’re lovely magazines published all over the United States to promote the locavore movement. What’s the locavore movement, you ask? It’s all about eating food grown, raised, and prepared as close to your home as possible. In fact, here’s a little blurb about Edible Aspen magazine that spells out their belief system a bit more: “Edible Aspen is a quarterly magazine that celebrates the abundance of local food in the Roaring Fork Valley and neighboring communities. Started by Lisa Houston in 2007 the magazine helps connect consumers to local food and beverage producers, and to the chefs, restaurants and markets all dedicated to sourcing local food.”

It’s something we can get behind, and it’s great having Edible Aspen around to introduce us to all sorts of local products we didn’t know about before. Just last month I went to Whole Foods and spent a surprising amount on a bottle of salad dressing that’s made in our state. Now I can’t stop talking about because it’s so wonderful, and worth the money. (And here it is: the Purple Carrot dressing from Dressed Up Salad Dressing and ohmygosh you must check it out, it’s so good.)

I like to think that being crowned a “local hero” in the beverage community will make someone read about our little tea company, spring for a box and become just as addicted to our tea as I am to that salad dressing. But the truth is, being a claimed a “hero” of any kind … well, that’s a lofty word, you know? Marketing coordinator Christy Garfield and I had a chuckle about the fact that we’d be delighted with a “Pretty Darn Good Tea” award, because any sort of declaration that you’re a hero pales in the face of people we surround ourselves with who we truly consider Heroes, with a capital H.

Chris Klug

The Chris Klug Foundation and Donor Dudes promotes organ and tissue donation through action sports.

There’s Chris Klug, an Aspen local and professional alpine snowboarder who is the only person to ever win an Olympic medal after receiving a liver transplant. Our community celebrated with Chris when he won the bronze in the  2002 Winter Olympics in Salt Lake City, and we see him and his family around town frequently. Not only is he a great guy, but he’s dedicated to the fact that he lives his life courtesy of a family in Denver who lost their young son in a tragic accident, but chose to donate their son’s organs to people who needed them. His Chris Klug Foundation and Donor Dudes spreads the word about organ donation, and saves lives regularly because of that awareness. At its heart, it’s about the impact one life can have on so many others.

Amanda Boxtel

The incomparable Amanda Boxtel and her pal Tucker.

Amanda Boxtel is a wonderful woman who lives not far from the two leaves tea company™ office; she was paralyzed from the waist down in a freak skiing accident 21 years ago. Amanda hasn’t let that slow her down — she helped found Challenge Aspen, a nonprofit that brings mentally and physically challenged people to the mountains for adventurous activities. You should see Amanda fly down the mountains while sitting in her mono-ski, although these days she inspires a word of paraplegic people through her work with Ekso Bionics. We’ve got a heart-swelling three-minute video of Amanda demonstrating how Ekso has gotten her back on two feet, and you can watch it here. (Seriously, watch it — you’ll be glad you did.)

Auden Schendler

Change-maker Auden Schendler is the author of “Getting Green Done.”

Auden Schendler is another guy we admire and consider a local hero — he first caught attention locally, and then nationally as the Vice President of Sustainability for the Aspen Skiing Company. Auden knew that global warming was going to change the face of the skiing industry, but let’s face it — the ski industry is a huge drain on natural resources, between keeping ski lodges warm and draining creeks for snow-making. So if you want to change the world, you start with yourself, right? With his help, the Aspen Skiing Co. became the first ski company with a climate change policy, found efficient snowmaking equipment to save 6 million gallons of water per year and now uses biodiesel fuel in snowcats. Auden, who was named one of Time Magazine’s Environmental Innovators in 2006, lives with his family in our neighborhood here in Basalt, Colo.

10th Mountain

Tenth Mountain Division veterans marching in Aspen’s Winterskol parade carry their Army-issue skis.

If we’re going to get historic about local heroes, did you know that Aspen as a ski resort was built by some very visionary WWII vets? The 10th Mountain Division training camp at Camp Hale brought adventurous men to the mountains who learned how the could help win the war in the snowy terrain overseas, particularly in some regions in Italy. When the war was over, some of those men came back to Colorado and rediscovered Aspen — an old silver mining town that had boomed in the late 1800s and then busted. These young men brought their families to this dilapidated town and created community, not to mention ski runs we’re still shushing down. We feel grateful they looked around our valley and saw such potential, and we’re reaping the rewards of their vision.

We’re surrounded by heroes, and you probably are too. List some of your local heroes in the comments — we’d love to read about them! (And if you find our tea heroic, well, we’re just happy to be giving you pleasant tea times every day. Cheers to that.)

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This month we had the opportunity to appear in Fresh Cup Magazine, a trade publication for specialty coffee and tea professionals. The topic? Right up our alley, of course: Quality bagged tea, and why serving tea in sachets results in a delightful combination of superior tea and convenience. Read the text in full here, or view the digital version of our article on this link.

Reclaiming the Convenience of Single Serve Tea

Delicately brewed two leaves tea: real whole leaf tea in a handy sachet

By Naomi Havlen

Pity the poor tea bag. Once beloved and regarded as ingenious upon its accidental invention approximately 110 years ago, the mention of tea in a convenient, ready-to-be-steeped package has become the anathema of self-proclaimed tea purists around the world. “Tea bags are gross—loose is the only way to go” is the sort of righteous proclamation you can find saturating tea blogs.

What’s a well-meaning tea company to do if it wants to offer consumers the convenience of pre-packaged tea, paired with the highest-quality tea available in whole-leaf form?

Go ahead and scoff at our idealism, but at two leaves tea company™ we accept this challenge with pleasure. Since 2004, our company has been peddling real, whole-leaf tea in pyramid-shaped sachets made of cornstarch-based nylon to anyone who will listen. Who else to better demonstrate that you can take an extraordinarily good cup of tea with you, when you’re heading out the door to take a hike or go for a bike ride, than a bunch of tea fanatics who live in the mountains of Colorado?

Our story is a simple one: Owner and founder Richard Rosenfeld was traveling the world for his housewares importing business and spent plenty of time in Southeast Asia, where doing business over a cup of tea is the usual order. He liked what he drank during those business meetings but had a difficult time finding tea he enjoyed when he got back to the States. While paper tea bags of inferior tea are ubiquitous, whole-leaf tea in its loose form isn’t the best choice for someone who’s always on the go but still wants to consume plenty of his favorite beverage, let alone prepare it properly.

“I was bringing loose teas back home, and I rapidly realized how difficult it is to brew a good cup of tea, even from good loose tea,” Rosenfeld says. Yet, he couldn’t turn to the substandard tea sold in paper tea bags.

Tea bags weren’t always so scrutinized. Tea and coffee sop merchant Thomas Sullivan of New York first successfully marketed paper tea bags in 1904; he meant for the loose tea to be removed from the small pouches before steeped in hot water, and yet his customers found that the tea would still steep, and quite neatly, when dunked directly into hot water, bag and all.

It was, it turns out, just another convenience-minded invention—like microwaves and Post-it notes—that helped shape the quick-moving consumer society of today.

Clear as day: The difference between whole leaf tea from a sachet and tea fannings (or “dust tea”) in a traditional paper tea bag.

To be sure, tea bags deserve their fair share of a bad rap. Those small paper envelopes contain fragments of tea leaves—often referred to as “dust tea”—that quickly steep strong tea but abandon all promise of a cuppa made from tea leaves left whole, allowed to unfurl at leisure with a full, multi-toned flavor profile.

Enter the pyramid shaped tea “sachet.” (“Tea tetrahedron” sounds decidedly nerdy; I suppose it makes sense that it never caught on.) This larger portable packet of tea was relatively new technology when Rosenfeld decided to begin his own tea company. He first met sachets in the 1990s in Japan, where tea was prepared and served in these pyramid-shaped bags. With such a package to hold larger tea leaves, the tea expanded fully when placed in hot water, infusing a cup with a more nuanced, layered tea taste. Not unlike wine, it’s tea that presents your tongue with top and middle tasting notes, and a finish to round the whole cup out.

“The thing we tend to forget—from consumer to producer—is that it’s all about the tea inside the bag,” Rosenfeld says. “There’s so much marketing noise around, and people get so wrapped up in packaging.”

The pyramid bag is a concept whose time has come. “There has been a revolution in tea packaging in the past 10 to 12 years,” Rosenfeld says. “There hasn’t always been this kind of focus on tea quality. Some major companies have launched ranges of tea sachets and then discontinued them. I believe it’s because the tea inside the sachet wasn’t good. Consumers are really looking for a better cup of tea.”

The upscale variety of the tea bag broke through a new barrier recently at the 2012 North American Tea Championship, where the “Packaged Single Service Tea” category was added to the annual competition. According to the organization’s sales and marketing director, Kim Jage, “We believe that single-portion packaged tea is evolving and is no longer viewed as an impediment to a good cup of tea.”

Mike Spillane, an industry veteran, North American Tea Championship judge and president of loose-leaf purveyor The G.S. Haly Company, says while loose leaf is still his first choice, pyramids are his preferred tea-bag option. “They present a greater selection, and you have a higher chance of getting a specialty tea because it holds whole leaf, unlike the traditional flat-packed tea bags,” he says.

Jage admits she’s had a good cup of tea that was brewed from a tea bag or sachet, and she’s had a bad cup of tea brewed from loose leaves. Quick, somebody alert the blogosphere.

But all sarcasm aside (at least for a moment), sourcing the highest-quality whole-leaf tea from gardens around the world for a sachet full of tea is no less complicated than finding quality loose-leaf tea. The pyramid bag is a symbol of quality in its own right, and Rosenfeld says he has watched plenty of tea drinkers convert from loose tea to sachets over the years. “People who are absolutely dedicated to loose tea have begun grabbing sachets of our tea when they’re on the go—as in, ‘It’s what I drink when I’m traveling,’” he says.

Early on, Rosenfeld thought his business might be loose leaf only, but an employee of his who was a former barista continually said, “Loose tea clogs the pipes.” He laughs at that memory now, but he says it’s utterly true—American convenience-driven consumerism will lead people to drop $5 for a cup of coffee, but it’s harder to get people to linger in a tea shop with a large staff, where a wide selection of loose tea is properly prepared. “There is absolutely a home for loose tea if you can serve and produce it well,” Rosenfeld says.

For all of the rest of us, there are whole-leaf tea sachets. Bottoms up.

Posted in News from two leaves tea company, Tea Education, Uncategorized | Tagged , , , , , , , , , , , , , , | 2 Responses

Start the Chinese New Year off right, sipping two leaves™ tea.

A happy Chinese New Year to you! Here at two leaves™, we couldn’t have been more delighted when, on the first day of the Chinese New Year, Feb. 10, our own Facebook page ticker clicked over to 10,000 fans. 10,000! Facebook may seem a little silly to some (where else on the planet can you find so many photos of cute and grumpy kittens, political propaganda, embarrassing high school photos and my mother all at the same time?), but here at two leaves™, we consider it a great way of communicating with you.

We love getting to know our fans, and how you’re never afraid to talk back to us, whether it’s to praise us to the heavens (please, never stop doing that), or to just hit the thumbs up  for one of our posts. We get a fair share of honest questions and complaints on that page, and we try to respond to every one! After all, we’re a small company, and when you’re standing in the tea aisle, looking slightly befuddled at the huge tea selection and wondering which box to take home, we like to think our boxes and our voice speaks to you. Not in that creepy “voice in your head” way, but in a friendly, informed, “hey, this company cares and is kinda cool” way.

But I’m getting far off course from my main point: Chinese New Year! The year of the Snake just started. It’s the sixth sign of the 12-animal Chinese Zodiac, and is the most “enigmatic, intuitive, introspective, refined and collected” of the signs, according to what I could find online.

“Hey,” I started thinking, “while I’m sure I could craft a way to connect each sign of the Chinese Zodiac to tea, this one seems particularly appropriate. Think about it:

Enigmatic: Tea is something that delights us, and yet it’s just made out of leaves that have been steeped in water. How can something be so simple and yet bring us such joy? Enigmatic, indeed.

Intuitive: I always say, “When in doubt, brew a cup of tea.” (Actually, I don’t always say that, but I probably should.) Stressed out? Tea. Need a pick-me-up? Tea. Connecting with a friend? Tea. Follow your intuition to a great cup of tea.

Introspective: Personally, I think it’s hard not to have a moment or two of quiet introspection when you’re sitting in front of a steaming tea cup. Who’s with me?

Refined: Similarly, it’s difficult to not feel a bit cultured and elegant while sipping tea.

Collected: Tea is calming. Take a minute and collect yourself over a cup of tea. Enough said.

Also, if you lay your sachet of tea out on the table, you can arrange the string and tag so it looks like a snake. That has to count for something, right? Thanks for humoring me.

Celebrate Chinese New Year with us! Today (Tuesday, Feb. 12) is the very last day of our Chinese New Year sale! Take 20% off all green and white teas by using promo code YearOfSnake at checkout. All of these green and white teas have been grown in China. Coincidence?

As for two leaves™ in the Chinese New Year, we’re looking forward to many more adventures in tea, getting to know our fans, and providing you with the best real, whole leaf tea available. Is there anything from us you’d like to see in the New Year?

Posted in Green Tea, Organic Green Tea, Products from two leaves and a bud, Tea Education | Tagged , , , , | Leave a comment