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Non-GMO Project Verified
FOR IMMEDIATE RELEASE
July 8, 2011
Two Leaves Tea Company Earns Non-GMO Project Verification
Two leaves tea company™ is pleased to announce that their whole leaf, craft teas have now been verified by the Non-GMO Project, a non-profit collaboration of manufacturers, retailers, distributors, farmers, seed companies, and consumers dedicated to the shared mission of ensuring the sustained availability of non-GMO natural and organic product choices.
As more consumers are gravitating towards natural products, the use of genetically modified organisms (GMOs) has become a concern for many Americans. In fact, a recent CBS/New York Times poll found that 53% of consumers stated that they would not buy food that has been genetically modified. The Non-GMO Project provides consumers with an opportunity to make an informed choice when it comes to GMOs.
“From the very start of our company, two leaves tea company™ has always used only natural ingredients in our teas,” said Richard Rosenfeld, the company’s Founder and CEO. “We understand that tea consumers are concerned not only about the quality and flavor of their tea, but are also very health conscious. Our customers want to know exactly what they’re putting into their bodies. In order to achieve Non-GMO Project verification, two leaves and a bud demonstrated that all of its ingredients are tested according to a rigorous and continuous program in compliance with the Non-GMO Project Standards. These standards also include strict traceability and segregation requirements. By officially becoming verified by the Non-GMO Project, tea connoisseurs can feel confident that while they’re drinking their favorite two leaves and a bud tea, they’re only consuming a natural product that has gone through rigorous third-party verification of GMO avoidance practices.”
The recent Non-GMO Project verification is a continuation of the company’s commitment to helping consumers in maintaining a healthy lifestyle while also protecting the planet. In addition to being non-GMO verified, 16 of the company’s 18 teas are organic. The company utilizes a pyramid style sachet for their teas that not only allows for a better flavor in each cuppa’ tea, but is also gluten-free and biodegradable. This fall, the company will also be introducing biodegradable sleeves as part of their eco-friendly packaging initiatives. To learn more about the Non-GMO Project, visit www.nongmoproject.orgAbout two leaves tea company
Two leaves tea company (www.twoleavestea.com) is a tea company based in Basalt, Colorado, specializing in whole leaf, craft tea. The company was founded in 2005 by Richard Rosenfeld, an entrepreneur who traveled the world for business, only to become frustrated at being able to find a quality cuppa’ tea at home. Two leaves and a bud travels to tea gardens around the world to interact with farmers, taste the best they have to offer, and provide premium tea that tastes like it was plucked and steeped directly at the gardens. The company is named for the essence of great tea — the top two leaves and a bud of the tea plant, Camellia sinensis. For more information about the tea company and their variety of black, green, white, and herbal teas, visit www.twoleavestea.com.